Brand Identity and Catalog Design
BRAND IDENTITY, ILLUSTRATION, LAYOUT DESIGN, COPY-WRITING, PRINT-SETUP AND PRINT-CHECK
Bullets.com is a web-based company that has one of the largest selection of bullets and shooting accessories in the world. And all orders are shipped same day amounting to thousands of packages per day.
I worked closely with the President of the company to create an identity package that included the design and creation of the inaugural catalog.
I illustrated the cover for this inaugural catalog and designed all 59 pages. I worked closely with third-party vendors and Bullets.com’s purchasing department to ensure that the inventory, descriptions, and pricing of the hundreds of items enclosed were correct. I oversaw the entire project from concept to final approval as well as all off-site print-checks and quality assurance.
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